Job summary
Nottingham CityCare are excited to announce that we are recruiting for a new Infant Feeding Lead Post. The Infant Feeding Lead will provide strategic and operational leadership to ensure the delivery of high-quality, evidence-based infant feeding support across Nottingham CityCare Partnership services.

We are seeking a passionate, experienced and values-driven professional who has strong knowledge and experience in infant feeding practice and public health. Someone who Is an effective leader with the ability to influence practice and drive service improvement. Nottingham CityCare Partnerships are committed to reducing health inequalities and improving outcomes for families, we value those who share CityCares commitment to high-quality, compassionate and inclusive care.

Nottingham CityCare is a disability confident employer, we are committed to building strong working partnerships across the community and working hand in hand with our patients and our colleagues to improve health and wellbeing and deliver excellent quality care.

Nottingham CityCare Partnerships offers comprehensive employee benefits centered on NHS terms, including the NHS Pension Scheme, 27 to 33 days of annual leave, and flexible working arrangements. Staff also receive extensive health and wellbeing support, cycle-to-work options, and various local and national lifestyle discounts

Main duties of the job
We are seeking an experienced and passionate practitioner, with experience of/ or a commitment to becoming an experienced Infant Feeding Lead. This role will provide strategic leadership for infant feeding across our Childrens Public Health 019 Nursing Service. This is a key role focused on driving excellence in evidence-based practice, improving breastfeeding outcomes, and reducing health inequalities for families across Nottingham.

You will lead on achieving and sustaining UNICEF Baby Friendly Initiative standards, working collaboratively with multidisciplinary teams, partner organisations and local communities to deliver high-quality, compassionate care and continuous service improvement. This is an exciting opportunity to influence practice, shape service design and make a real difference to the health and wellbeing of our communities.

Please note it is anticipated that interviews will take place on 10th September 2026

About us
We are a provider of NHS Community Health Services, CityCare exists to support the health and wellbeing of all local people, working alongside other health and care partners to achieve this. We are a value driven, people business with a passion for excellence. Our vision and social purpose is to make a difference everyday to the health & wellbeing of our communities and our values of kindness, respect, trust and honesty lie at the heart of everything we do, guiding how we work together with partners and each other to consistently deliver high quality compassionate care. As a social enterprise we aim to add social value by investing in the future of our local communities and helping to make a difference in peoples lives.

CityCare value the benefits of a diverse and inclusive workforce. We encourage applications from candidates who identify as disabled, LGBT+ or from a Black, Asian or Minority Ethnic (BAME) background, as they are currently under-represented within our organisation.

We are proud to be a forces-friendly organisation and are dedicated to supporting Veterans, Service Leavers, Reservists, and military spouses/partners. We value the unique skills and contributions you bring.

CityCare is an equal opportunities employer. We are positive about employing people with disabilities. If you require your application in a different format please contact People Services on ncp.recruitment@nhs.net . CityCare is committed to the protection of vulnerable adults and children.

Details
Date posted
11 August 2026

Pay scheme
Agenda for change

Band
Band 7

Salary
£49,387 to £56,515 a year

Contract
Fixed term

Duration
2 years

Working pattern
Full-time

Reference number
B9826-PCNG-6529

Job locations
Old Basford Health Centre/Citywide
1 Bailey Street
NOTTINGHAM
NG6 0HD
United Kingdom

Job responsibilities
Job Purpose

• The Infant Feeding Lead plays a key role in the delivery of the infant feeding strategy for Nottingham City, ensuring high quality, evidence based breastfeeding support for families.
• To work across Nottingham City as part of The Childrens Public Health 0-19 Nursing Service. Supporting delivery of breastfeeding and infant nutrition interventions as part of the Healthy Child Programme for babies, children and families.
• Helping families achieve their breastfeeding goals.
• Act as an expert practitioner, role model and specialist resource.
• Provide a visible presence delivering clinical leadership and supervision to staff supporting breastfeeding families.
• Overseeing delivery of breastfeeding clinics/groups providing face to face or virtual care.
• Liaising with lead professionals and specialist services, such as infant feeding cafe and tongue-tie services where necessary.
• In partnership with the Health Visitor caseload holders you will responsible and accountable for managing an assigned caseload, delivering breastfeeding packages of care to families with the most complex breastfeeding issues.
• Support the improvement of breastfeeding initiation and continuation rates in Nottingham City.
• To work collegiately with other key partners to ensure the delivery of high-quality childrens services throughout Nottingham City.
• Deliver training to staff supporting the Nottingham City Infant feeding, Breastfeeding and Nutrition strategies.
• Ensuring UNICEF baby friendly standards underpin training, policy and practice.
• Your practice must adhere to clinical guidelines, policies, and Standard Operating Procedures (SOP) both on a local and national level and you must demonstrate Nottingham CityCare Partnership CIC values and behaviours in all you do.

Dimensions

• The Infant Feeding Lead will be responsible for:
• Staff supervision, including aspects of human resource policy and procedure.
• Confident autonomous practitioner.
• Financial management, to work in a cost-effective manner.
• Work in partnership to join up and enhance services delivered through transformed family hubs in the local authority area, ensuring all parents and carers can access the support they need when they need it.
• Work effectively with a wide range of diverse families to identify their breastfeeding needs, contributing to a reduction in inequalities in health outcomes for babies, children and families.
• Support service improvement by leading and/or participating in corporate and local work programmes, projects, workshops, or other initiatives; and supporting the implementation of new working practices.
• Maintain own registration, mandatory and role specific training.
• Core service hours are 8.30am to 5pm, Monday to Friday excluding bank holidays.

Key Responsibilities
Quality and performance

• To work within professional code of conduct.
• Actively working as a member of the integrated Childrens Public Health 0-19 Nursing Service to provide high quality, consistent care to service users.
• Develop therapeutic working relationships with families, requiring in-depth mental attention and concentration for extended periods.
• Assessment, planning, implementation, and analytic evaluation of holistic care linked to programmes of care.
• Use high level interpersonal and communication skills to provide and receive complex and often clinically related, highly sensitive information.
• Use strengths based, solution focused strategies and motivational interviewing skills to enable families to develop behavior change strategies.
• Be responsible for and able to assess and interpret complex written and verbal referrals/reports.
• Demonstrate effective management and leadership skills.
• Clinically tirage, prioritise and allocate infant feeding packages of care to members of the skill mix team.
• Act as a Clinical Leader and play an active role in ensuring that staff understand the CQC standards and KLOEs and what individual team members do to help achieve those standards.
• Providing consultation to the Childrens Public Health 0-19 Nursing Service on identified babies/ infants and families and advising on appropriate care or referral.
• In partnership with Clinical Service Managers and Clinical Educators support the supervision, training and development of Nottingham CityCare Partnership staff, staff in partner organisations and students.
• Drive forward and achieve business objectives, service improvement strategies and statutory requirements.
• To actively engage in the reflective supervision process, to ensure that expertise in clinical methods is developed and maintained and that the service offered is high quality.
• To use evidence-based programmes, materials, and methods, in a range of settings to give children the best start in life.
• Work with partners, for example Early Help teams, Family Hubs, GPs, Midwives and Social Care, where families have ongoing needs requiring multi agency support.
• Actively engage and work with fathers and other members of the extended family to achieve positive outcomes for children and families.
• Support the use of electronic communication for sharing ideas, content, information and messages. Digital media may include text messages, emails, internet based messaging services and web chats.
• Actively contribute to maintenance and security of equipment.
• Contribute to the promotion and uptake of enhanced offers/incentive schemes to children and families e.g. imagination library, Healthy Start.
• Contribute to activities aimed at increasing service efficiencies and reducing environmental impact i.e. reduced printing and signposting to alternative resources.
• Support the Nottingham CityCare volunteering policy in recruitment, training, and supervision of Breastfeeding Peer Support volunteers.
• Undertake any other duties which may be reasonably required within the remit of the role.

Professional

• Work in accordance with Nottingham City Local Safeguarding Childrens Board procedures.
• Provide and receive routine information, orally, in writing or electronically in line with Nottingham CityCare policy and abiding by legal requirements.
• Ensure clear, accurate and up to date recording of information on electronic record keeping systems, eg SystmOne, as per local record keeping policy.
• Complete all appropriate records/documents in a clear, accurate and timely way, participating in reporting processes as necessary.
• Ensure robust communication systems exist between key stakeholders including, general practice, education, social care, public health, and voluntary services.
• Keep up-to-date with, interpreting and critically evaluating current literature.
• Lead on the development and review of clinically relevant policy and standard operating procedures.
• To observe the World Health Organisation International code of marketing breast milk substitutes and promotes the code within Nottingham CityCare Partnership.
• Seek and act upon feedback from service users via organisational mechanisms.
• To participate in the appraisal process of and development of own objectives.
• Participate in safeguarding supervision, organisational and team meetings as required.
• Identify and report risk as per organisational policy.
• Stock and resource procurement, management and distribution.
• Responding to complaints or concerns effectively and quickly in line with organisational policy.
• Contribute to effective working in a changing environment as services develop, and to undertake any other duties that may reasonably be required within the remit of the role.
• Maintain accurate diary in accordance with lone working policy and adhere to mobile working guidance.
• At all times ensure that own actions support and promote equality, diversity and the rights of patients, the public and colleagues within the health care environment.
• To conduct yourself in a professional manner at all times during the undertaking of your work.
• To dress in accordance with Nottingham CityCare Partnership policies.

Person Specification
Skills & Attributes
Essential

• Understanding of confidentiality and GDPR
• Able to manage strong emotions, sensitive issues and undertake courageous conversations.
• Working in a skill mix team
• Computer literate, use of computers and programmes (read excel spreadsheets etc), to competently to be able to record in a persons confidential health record, create reports, collect data, use email, write letters etc.

Desirable

• Group facilitation skills
• Knowledge of the Healthy Child Programme
• Understanding of the Family Hub and Best Start Programme

Experience
Essential

• Experience working in a healthcare setting.
• Experience supporting breastfeeding families with complex issues
• Evidence of working with diverse or disadvantaged communities.
• Use of record keeping systems for personal identifiable information.
• Experience of working in partnership with key partners to safeguard children, young people, and vulnerable adults.
• Experience of supporting training and development of staff and students

Desirable

• Experience of working as an Infant Feeding Lead or Lactation Consultant
• Extensive specialist infant feeding knowledge
• Working in Childrens Public Health 0-19 Nursing Service
• Working in Infant Nutrition services/teams
• Developing policy and procedure to support breastfeeding and/or infant nutrition.
• SystmOne user
• Experience of participating in and delivering clinical supervision.

Qualifications
Essential

• Registered Nurse or Midwife
• Safeguarding Children and Adults training

Desirable

• Further education in Infant Feeding
• UNICEF BFI breast feeding and building relationship course
• UNICEF BFI train the trainer
• Teaching experience and/or qualification
• Management/leadership experience or training
• Mentor /supervisor training
• Behaviour change and Motivational Interviewing knowledge and skills
• Evidence of ongoing professional development eg Association of Breastfeeding Mothers training

Additional Criteria
Essential

• Ability to be flexible over both working hours, and working at other sites, as and when required to meet the needs of the service
• Full driving licence, access to a vehicle and ability to travel between locations

Disclosure and Barring Service Check
This post is subject to the Rehabilitation of Offenders Act (Exceptions Order) 1975 and as such it will be necessary for a submission for Disclosure to be made to the Disclosure and Barring Service (formerly known as CRB) to check for any previous criminal convictions.

UK Registration
Applicants must have current UK professional registration. For further information please see NHS Careers website (opens in a new window).

Employer details
Employer name
Nottingham CityCare Partnership CIC

Address
Old Basford Health Centre/Citywide
1 Bailey Street
NOTTINGHAM
NG6 0HD
United Kingdom

Employer's website
https://www.nottinghamcitycare.nhs.uk/ (Opens in a new tab)

Employer contact details
For questions about the job, contact:
Project Manager
Felicity Callon
felicity.callon2@nhs.net
07759279307

This post is subject to the Rehabilitation of Offenders Act (Exceptions Order) 1975 and as such it will be necessary for a submission for Disclosure to be made to the Disclosure and Barring Service (formerly known as CRB) to check for any previous criminal convictions.
Applicants must have current UK professional registration.