About HeliosX
Ready to revolutionise healthcare, making it faster and more accessible than ever before?

How we started:
Founded in 2013 by Dwayne D’Souza, HeliosX was built on a simple but powerful idea: healthcare should be easier to access, faster to receive, and centred around the individual. From day one, we’ve grown without external funding; scaling profitably through technology, disciplined execution, and deep medical expertise. What started as a challenger idea has become one of the most significant healthcare platforms operating globally today.

Where we are now:
We’ve earned the trust of millions of people worldwide through category-leading products and well-known brands, including MedExpress, Dermatica, ZipHealth, RocketRX, and Levity. A key driver of our success is vertical integration; we operate our own manufacturing and proprietary products, led by in-house medical teams, researchers, and pharmacists at the top of their fields. In 2025, HeliosX treated more than 1.7 million patients globally and reached £781m in revenue, representing +337% year-on-year growth and cementing our position as the clear market leader in the UK. That growth translates into real-world outcomes: our weight-loss treatments helped patients lose 8.5 million kilograms of excess weight in 2025 alone, contributing to an estimated 1,300 fewer cardiac events. This is growth with measurable, life-changing impact at scale. Today, we operate across four international markets, with successful launches in Germany and Canada and continued expansion in the US. We were also recently recognised in the Sunday Times Top 100 fastest-growing tech companies, further validation of both our momentum and our ambition.

Where we’re going:
2026 is a step-change year. Our ambition is to reach £1.6bn in revenue, expand from four to eight global markets and significantly broaden our condition and treatment portfolio. Over the coming years, you’ll help shape HeliosX into a truly world-leading healthcare partner; one that combines scale, speed, and clinical rigour to redefine how personalised care is delivered. Joining HeliosX now means building systems, teams, and products that will define the next decade of digital healthcare, and doing work that genuinely improves lives, at global scale. There’s never been a more exciting time to join HeliosX. Come be a part of making our dream of easier and faster healthcare a reality!

About the Role
We are looking for a Senior Growth Creative Strategy to join our team on a permanent basis. This is a senior-level position and the ideal candidate will blend creative strategy with data analysis to drive business growth and inspire the creative team. We believe strategy is a crucial step in developing high-performing creative assets - this role will ensure all creative assets resonate with our target audiences to achieve key performance indicators (KPIs) across various growth marketing channels. The role will start with a focus on the Weight loss category with an oversight on our other categories (Sexual Health and Skin care) ensuring alignment between data, creative and compliance. You will report to the Creative Director (Growth Marketing) and sit within the Growth Marketing team at Helios X. This role will lead the creative strategy function, alongside the creative execution lead and creative production lead. This is an exciting opportunity for a forward-thinking creative strategist with a passion for social media trends, data-driven decision-making and a strong understanding of performance marketing dynamics.

Key Responsibilities

• Creative Strategic Development: Oversee end-to-end creative strategy for paid growth channels; develop high-impact paid social creative strategy using data and social trends; develop messaging matrix and calendar; sync data and audience insights; ensure synergy between channel managers and creative execution; monitor weekly insights and iterations; foster test-and-learn culture; optimise for hook rates, engagement, conversion; lead creative strategy for Weightloss globally.
• Data-Driven Decision Making & Performance Optimization: Use data analytics, user research, competitor analysis to refine creative playbook; analyse campaign results, identify trends, translate learnings into creative roadmaps; work with channel managers to evaluate experiments, develop hypotheses, identify high-performing assets; monitor KPIs and report on successes.
• Team Collaboration: Lead creative strategy sessions with internal teams; review final assets for strategic alignment and compliance; ensure ideas become scalable campaigns; collaborate with Creative Lead, Production Lead, Growth managers, Brand, Creative, Clinical teams, and external agencies.

Who You Are

• Experience: 5+ years in creative marketing with proven record in creative strategy for growth
• Leadership: Demonstrated ability to influence and collaborate cross-functionally
• Social Native Expert: Deep understanding of Instagram and TikTok, harnessing trends for performance
• Technical Fluency: Familiarity with Motion, A/B testing tools, creative production software
• Performance-Driven: Track record of optimising content based on engagement, hook rates, conversion
• Collaborative Innovator: Enjoy cross-functional work and leading ideation sessions
• Growth Mindset: Passionate about experimentation and data-driven decision-making

LI-Senior, LI-Hybrid