Company: Inizio Engage
Position: National Business Manager
Therapy Area: Rare Disease / Neonatal
Vacancy Type: Permanent / Full Time
Salary: Competitive
Location: UK

Role Overview
Inizio Engage is seeking an experienced National Business Manager (NBM) to lead and develop a team of Account Managers working within a specialist Rare Disease / Neonatal environment.

The role will be predominantly remote, with regular travel required to accompany the account managers (AMs) in the field, provide high-quality coaching and support effective engagement across key NHS accounts.

The NBM will be responsible for driving team performance and ensuring strong execution of account plans to support product adoption, utilisation and patient access. A key focus will be on coaching, performance management and developing a highly engaged, accountable and commercially effective team.

Key Responsibilities

• Lead, motivate and coach a team of AMs to achieve agreed commercial, activity and account objectives.
• Translate business strategy into clear, measurable objectives and ensure effective execution across the team.
• Regularly review individual and team performance, using business and account insights to identify opportunities and areas for improvement.
• Provide regular remote and field-based coaching, accompanying the AMs on customer visits to develop account management, influencing and customer engagement capabilities.
• Support the AMs in the development and execution of effective account plans across priority NHS Trusts.
• Coach the team to deliver credible, differentiated scientific and clinical messaging to specialist healthcare professionals.
• Ensure appropriate prioritisation of accounts, stakeholders and activity to maximise commercial impact and patient access.
• Conduct regular one-to-ones and performance reviews, creating individual development plans aligned with business and personal development needs.
• Build a positive, accountable and high-performing team culture, sharing best practice and continually raising standards.
• Manage and cooperate with the National Account Manager, alongside collaboration with wider cross-functional colleagues to ensure alignment between national strategy and local execution.
• Support recruitment and onboarding activity where required.
• Maintain an effective operating rhythm across the team, ensuring strong communication, engagement and alignment.
• Ensure all activity is conducted in accordance with company policies, client requirements, governance standards and the ABPI Code.

Key Skills & Attributes

• Strong leadership skills with the ability to motivate, coach and develop a geographically dispersed team.
• Proven ability to drive performance and create a culture of accountability and continuous improvement.
• Strong commercial acumen with the ability to analyse performance and translate insights into action.
• Excellent coaching capability across customer engagement, account management and call quality.
• Strong understanding of strategic account management within the NHS.
• Confident communicator with the ability to build credibility with team members, customers and cross-functional stakeholders.
• Strong planning and organisational skills with the ability to manage competing priorities.
• Comfortable leading predominantly remotely while maintaining regular visibility through field coaching and team engagement.
• Resilient, adaptable and proactive, with a strong focus on achieving high standards.

Essential Experience

• Previous First Line Management experience within the pharmaceutical or healthcare industry, ideally managing field-based sales or account management teams.
• Proven experience coaching and developing individuals to improve performance.
• Strong understanding of the NHS environment and pharmaceutical account management.
• Experience managing commercial performance against agreed objectives and KPIs.
• Experience of performance management and individual development planning.
• Strong understanding of pharmaceutical industry compliance and the ABPI Code.
• Willingness to travel regularly across the UK to support team members in the field.
• Full UK driving licence.

Desirable Experience

• Experience within Rare Disease, Neonatal, Paediatric, vaccines or another specialist therapy area.
• Previous experience managing Key Account Managers or specialist pharmaceutical sales teams.
• Experience working within a highly scientific or clinically focused environment.
• Experience supporting product implementation and uptake within NHS Trusts.
• Experience working collaboratively with National Account Managers and cross-functional teams.

Ideal Candidate Profile
The ideal candidate will be an experienced pharmaceutical people leader with strong commercial acumen and a genuine passion for coaching and developing others.

They will be comfortable leading a geographically dispersed team predominantly remotely while spending meaningful time alongside KAMs in the field. They will combine a strong understanding of the NHS with the ability to challenge performance, develop capability and ensure account plans translate into effective execution.

They will create an engaged and accountable team culture, enabling KAMs to build credible relationships with specialist healthcare professionals and deliver sustainable commercial and patient-focused outcomes.